WINWIN
Gothenburg Sustainability Award ︎︎︎
WIN WIN Award is one of the world’s leading sustainability awards, recognising and supporting
outstanding contributions from around the world. Their goal is to stimulate creativity and achieve
lasting synergies as we strive to strike the right balance between ecological, environmental, and
social needs.
Each year they have a different theme based on the UN Sustainable Goals 2030. The theme for
2023 is Fighting Disinformation. Digitalisation has transformed the way people interact with each
other in a profound way. New technology allows us to connect with people from all over the world
and the internet has enabled people to raise their voices in previously impossible ways. But there
are darker and more worrying aspects of the digital conversation. Over the past years, we have
seen how disinformation has the power to manipulate our image of societal events, our political
discussions, and our elections. Creating countermeasures against disinformation is vital for the
functioning of our modern public discourse.
AGENCY: F&B HAPPY
Design Director: Maria GlansénDesigner: Mea Charlie
Creative Director: Lisa Careborg
Account Director: Madeliene Sikström
Artist: Kajsa Willner
Film: Mea Charlie
Music: Johan Wedel
Photographer: F&B Studios
E-waste material: El-Kretsen